'World's first' recreational marijuana ad takes on prohibition policies (VIDEO)

Published time: July 15, 2014 15:39

Screenshot from youtube by Crop King

Crop King Seeds, a breeder of marijuana in Canada, has released what the company calls "the world's first” recreational pot commercial. Cue the uncontrollable laughter.

The Vancouver company has posted the part advertisement, part pro-marijuana public service message on YouTube, but has yet to air the spot.

“We wanted something that not just advertise [sic] our company but also something that promotes a healthier alternative to alcohol and tobacco,” Crop King Seeds said in a statement. “We want to break the stigma that marijuana has earned from years of media brainwash and manipulation.”

The ad criticizes official discrimination against cannabis while mocking the protected position afforded to alcoholic beverages.

"We only stock the liquid alternative," says a store owner in the ad. "You know, the kind that leads to violence, social problems, the occasional gruesome death."

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