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Home 🌿 Marijuana Business News 🌿 Do Cannabis Entrepreneurs and Big Business Actually Need Each Other? 🌿Do Cannabis Entrepreneurs and Big Business Actually Need Each Other?
For years, Steve DeAngelo, an entrepreneur who got his start in the legalization movement hosting smoke-ins in front of the White House, thought that big business, big pharma and big tobacco would damage the cannabis industry. He had plenty of company.
But today, DeAngelo sees a future where cannabis and big business help each other. In fact, he thinks such a collaboration may be the thing that helps move the industry to the next level of acceptance and legalization.
"One of the things I have been concerned about from the beginning is that I knew as we made cannabis legal that established corporate interests would eventually try to get involved," said DeAngelo. "That was something I used to view as an unmitigated evil. But, as I have grown older, there is nothing mainstream in the United States of America until it goes into the mainstream of commerce....
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