Uruguay Legalization Update
In 2013, the small South American country became the first nation in the world to legalize marijuana.
By Amanda Reiman
In early November, I attended the Marijuana Business Conference in Las Vegas. The event provided great insight into where the cannabis industry is going in the U.S., and gave more attention to advocacy than most business conferences. Spoiler alert: Cannabusiness is moving further away from the consumer and closer to the CEO. I found myself constantly wanting to ask the nicely dressed business-people with their gigantic, expensive displays, “Do you even use cannabis?”
This model of industry should surprise no one. This is, after all, America. In our consumption culture, capitalism transforms customers into dollar signs, and relies on blurring the line between “want” and “need.” The American cannabis industry will be no different. I didn’t “need” that gold Pax 2, but I certainly wanted it.
Some argue that the...
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