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Home 🌿 Recreational Marijuana News 🌿 High and Mighty Report: U.S. Cannabis Retail Sales Exceeded $37.5 Million on 4/20 🌿

High and Mighty Report: U.S. Cannabis Retail Sales Exceeded $37.5 Million on 4/20

Submitted by Marijuana News on Wed, 04/27/2016 - 08:45

4/20 is like smoke -- it’s elusive, mysterious and ceremonial. The story of exactly how the exalted stoner holiday blazed into existence is the stuff of skunky legend.

Whether late Grateful Dead frontman Jerry Garcia invented it, or whether it’s meant to commemorate Bob Marley’s birthday, there’s no doubt that April 20 is the day that pot smokers of the world unite to toke up and party.

We do know one thing about this latest 4/20: partakers rolled out another kind of green in celebration -- greenbacks, and an insane amount of them. Total U.S. cannabis retail sales on the occasion exceeded $37.5 million, marking an almost 30 percent increase in retail transactions since last year’s 4/20 bonanza. So says a comprehensive report freshly baked by MJ Freeway, a global cannabis business seed-to-sale tracking software provider.

The Denver, Colo.-based startup, launched in 2010 by a team of veteran software...

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