Will Cannabis Advertising Land You A Felony?
Lawmakers urge the Department of Justice to issue clarification surrounding marijuana advertising in legal states.
Now that marijuana is legal in some fashion or decriminalized in more than half of the United States, advertising has become even more of a hot button issue.
Legal cannabis businesses looking to advertise have a tricky tightrope to balance as Schedule I restrictions imposed by the federal government mean business owners can’t write off marketing expenses.
Advertising your cannabis company via radio airwaves is also illegal. In fact, marijuana ads promoting sales or distribution over the internet as a whole is technically illegal, but this is clearly difficult to enforce.
The state of Rhode Island has even cracked down on direct email marketing.
Recreational dispensaries in Washington for example want to distinguish themselves from the competition. Cooperatives in California want to promote pricing discounts or happy hours. Unfortunately, it would appear that the pitfalls of...
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