How Entrepreneur's Pot Startup Hooked Microsoft

David Dinenberg’s Kind Financial developed software that helps government agencies track pot production and sales. The unlikely software entrepreneur, with no tech background, has set up a partnership with Microsoft to market the software.

When David Dinenberg decided to get into the marijuana industry, his business plan was based on fear.

In 2014, he founded Kind Financial with the aim of making loans and providing other services to marijuana growers and sellers — customers banks were scared to work with.

Just two years later, though, the company’s main business is about helping navigate bureaucracy, specifically the red tape that comes with legalization. Its marquee product is software that helps government agencies track pot production and sales.

Age: 44

Title: Founder and CEO, Kind Financial

Education: Pennsylvania State University

Experience: COO and partner at Philadelphia real estate development company Grasso Holdings; co-founder, Philadelphia Retail Advisory Board

Source: Los Angeles Times, Kind Financial

The startup...

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