California: Santa Rosa Invites Marijuana Businesses to Step out of the Shadows

Larry Schaeffer has grown marijuana in Sonoma County for more than a decade.

His Cherry Kola Farms outside Penngrove supplies award-winning strains of pungent pot to one of Sonoma County’s largest medical cannabis collectives, as well as discerning dispensaries around the state.

But after years of operating in a quasi-legal status as a nonprofit collective, Schaeffer is ready to go legit. He wants to be an above-board business, in an approved location with proper permits, and pay taxes like any other legitimate enterprise.

And he plans to do it in Santa Rosa.

“Santa Rosa wants this industry here,” Schaeffer said. “I think this is probably going to be the New Age Amsterdam.”

Perhaps more than any other city in Sonoma County, Santa Rosa has signaled its willingness to welcome the cannabis industry in from the shadows.

Back in 2005, it was the first city in the county to permit medical...

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