A New Strain of Tech Tools for the Marijuana Industry
Well, it's time to spark it up... on Spark!
Digital technology has shaken up a lot of industries, bringing user-friendly, design approaches to traditional ways of doing business. So it's probably no surprise that it's starting to change how marijuana is sold. After all, the marijuana trade in North America is a growing industry, as it moves from an illegal trade into an increasingly legal business, and there's no blueprint.
In September, Alberta cannabis producer Aurora Cannabis launched an app for buying legal medical marijuana from your phone or tablet. Their new app is the first of its kind. (You can even get same-day delivery if you live in Calgary or Edmonton.)
Cam Battley is Executive Vice President of Aurora Cannabis, one of the largest producers of cannabis in Canada. "Today people live their whole lives on their mobile devices and we wanted to make it...
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