Auxly Cannabis Group Inc. (TSX - XLY) (“Auxly” or the “Company”), a leading consumer packaged goods company in the cannabis products market, is thrilled to announce that the Company received four awards for its popular consumer brands Back Forty, Kolab Project and Dosecann at the second annual Kind Awards – tied for the most of any Licensed Producer. These awards are published in Kind Magazine and recognize the very best in Canadian cannabis, as determined by a panel of nearly 250 budtenders across Canada.

“Budtenders are the most important influencers in the industry, guiding consumer purchasing decisions every day in retail outlets across the country,” said Andrew MacMillan, Senior Vice President of Commercial at Auxly. “We are thrilled to have them recognize the quality and value of our pre-rolls, vapes and topical cream in this year’s Kind Awards. On behalf of everyone at Auxly – thank you to Canada’s budtenders for validating our efforts with your recognition and for helping consumers find their way in Canadian cannabis. And thank you to Kind Magazine for providing an invaluable in-store resource with compelling educational and entertaining content.”     

Back Forty received top honours in both “Best Indica Pre-Roll” and “Best Indica Cartridge” categories. These awards cap a historic 2021 for the brand, as it currently holds the #1 vape brand position in the country and is the fastest-growing brand overall in Canada’s largest market, Ontarioi. The Kind Award-winning Forbidden Fruit cartridge was recently launched in a new 1.2g format in B.C. and Alberta, alongside Back Forty’s other consumer-favourite strains Kush Mint, Sour Apple and Super Lemon Haze. Back Forty introduced its 40s pre-rolls in late August with the potent Wedding Pie and Animal Mints cultivars; these pre-rolls have quickly become a must-have for consumers and have propelled Back Forty to the #5 brand position in its launch market of Ontarioii after less than four months of commercial sales.

Kolab Project was awarded the “Best Sativa Cartridge” for its 157 Series Strawberry Ice Sativa cartridge, giving Auxly two out of three awards in the vape category. Strawberry Ice Sativa is a highly potent vape and is Kolab Project’s take on the unique Strawberry Ice strain with Myrcene as the dominant terpene. Strawberry Ice Sativa offers premium hardware, hard-hitting potency and outstanding taste, all in recyclable packaging.

Rounding out Auxly’s Kind Awards wins is Dosecann, recognized for its innovative Daily Relief CBD Cream, which garnered the inaugural win for the magazine’s new “Best Topical” category. Dosecann Daily Relief CBD Cream has 1,200 mg of CBD per 60 ml unit – an industry-leading potency that is competitively priced to deliver the best value for a CBD topical. Dosecann Daily Relief CBD Cream combines high-quality CBD extract with Natralipid® Meadowfoam seed oil, a plant-based emollient found in high-end skin creams and valued for moisturization, transdermal barrier repair, skin penetration and unsurpassed stability.

These distinctions validate the Company’s quality-driven approach to delivering unique cannabis product innovations to Canadian consumers. As the New Year quickly approaches, Auxly will continue to invest in delivering differentiated cannabis products under its award-winning brand portfolio with its sights set on becoming the #1 LP in the country.