No More ‘Joe Camel,’ Please!
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The subscription service is currently unavailable. Please try again later.Many of us who try to stay current with legalization efforts around the country were amazed this past week when ResponsibleOhio, the group that recently qualified a full legalization initiative for the November 2015 Ohio ballot, managed to offend almost everyone, regardless of their views on marijuana legalization, with their ham-fisted attempt to be cute.
As part of their bus tour to college campuses around the state, called the “Green Rush Bus Tour” (a questionable name for a group of investors who hope to get rich off of legal marijuana in Ohio, but that’s a different question for a different day), to try to familiarize college students with the legalization proposal and build excitement among the millennials, the campaign introduced the world to “Buddie”, a life-sized, super-hero, caped-crusader pot mascot, with a muscular green and white body and a green pot bud as a head, and a large B across...
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