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Home 🌿 Recreational Marijuana News 🌿 “IS TODAY’S POT A HARD DRUG?” BILLBOARD CAMPAIGN SEEKS NATIONAL CONVERSATION 🌿“IS TODAY’S POT A HARD DRUG?” BILLBOARD CAMPAIGN SEEKS NATIONAL CONVERSATION
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The subscription service is currently unavailable. Please try again later.Smart Colorado, dedicated to protecting youth from marijuana, is launching a billboard campaign in Denver asking the question: “Is today’s Pot a hard drug?” The organization is helping parents and policymakers address that critical question by providing resources at its website, smartcolorado.org, and prompting a social media conversation with the hashtag #KnowPot.
Marijuana potency has more than tripled since the mid-1990s, with the national average at 12.5 percent THC in 2013, according to the Potency Monitoring Project at the University of Mississippi, in research for the National Institute on Drug Abuse. THC is the psychoactive ingredient in marijuana. In Colorado, the average potency of marijuana flowers/buds is 17.1 percent THC, and the average potency of concentrates is 62.1 percent THC, according to the Marijuana Equivalency in Portion and Dosage report, prepared for the Colorado Department of Revenue.
“We need to have a much bigger conversation about Colorado’s high-tech pot and...
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