The inevitable legalization of pot sets off a new California Gold Rush

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Robert Gaither is a 39-year-old former salesman, a teddy bear of a guy with a full brown beard that makes him look a little like a mountain man. He does in fact live in the mountains — Lake Arrowhead, to be exact — but right now he is standing in an exhibit space at a downtown San Francisco hotel, showing off his wares at a conference exploring the intersection of cannabis, tech, media and finance.

Gaither is selling an expensive cannabis extraction system created by his wife, Brenna, a biochemist.

They decided at the last minute to attend this gathering, the New West Summit, last Friday and Saturday. And they are glad they came. Over the course of the two days, their booth will generate more than $250,000 in orders.

I wondered why he wasn’t jumping up and down with excitement. “I’m just tired,” he said. “We are so busy....

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