Meet the Weed Genius Designing the World's First Cannabis Ranch

Wine has wineries. Beer has breweries. Marijuana is about to get the Colorado Cannabis Ranch

Weed is big business and legal weed will become bigger still. That’s why American Cannabis Partners CEO Christian Hageseth thinks the time is right to open up the Colorado Cannabis Ranch, the world’s first-ever “weedery.”

Like a winery, the 50-acre Denver ranch will feature tours, gourmet food, concerts, and, when Centennial State law allows it, tastings. While profit is the major motive here, capitalism isn’t Hageseth’s sole ideological: He wants to take marijuana out of the alleys and put it in nature, where it belongs. He spoke toInverse about designing the weedery “cathedral,” the parallels between a sativa and sauvignon blanc, and why it’s important that Eddie Vedder and U2 play on opening night.

You’re calling it a “weedery” to draw associations with wineries. How is that mindset shaping the way you’re designing the place?...

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