Marketing marijuana as medicine
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Montreal’s first medical cannabis clinic, which opened in 2014 at its location on Amherst Street, provides a clean, modern environment where patients can get prescriptions and support in moving away from pharmaceutical drugs. Two glass cases stand in the window, showing off a variety of vaporizers of all shapes and sizes.
“You should be able to grow marijuana like you can grow tomatoes,” said Adam Greenblatt, executive director at Santé Cannabis and cannabis educator.
Photo by Walid Maraqa.
Medical marijuana is expected to impact the future of health and affect pharmaceutical companies.
Santé Cannabis does not directly distribute cannabis to patients, but has nine part-time physicians to assess patients on their eligibility to receive a medical marijuana prescription.
The patients then meet with Adam Greenblatt, executive director at Santé Cannabis and cannabis...
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