This California Marijuana Dispensary Is Using Bots to Understand Customers' Preferences

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You can already read a news article and order a cab from a bot, so it was only a matter of time until you could place a weed order through one.

Over the past couple of months, Canna Freedom—a dispensary located in Monterey, Calif.,—has been experimenting with a chat bot within Flok, a mobile app that works with 50,000 businesses to power their loyalty programs to improve customer service and understand what types of products customers are interested in.

Here's how it works: The app uses a person's location to find nearby businesses that are offering deals and offers. People then "follow" their favorite businesses to opt-in to notifications and messages that can be redeemed in-store. Each business' page also includes a chat feature that customers can use to ask questions. In the case of Canna Freedom, the dispensary is targeting offers based on data like birthdays...

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