Much like its flagship product, the head of Crosby's Molasses says the company's foray into cannabis edibles will be "slow and steady." 

James Crosby is also president of EYG Consumables, a subsidiary of Crosby's with plans to incorporate water-soluble cannabis products like CBD and eventually THC into powdered drinks like hot chocolate, iced tea, and fruit juices.

EYG stands for "Eat Your Greens," a reference to cannabis plants.

Crosby is the fifth generation of his family to run the long-standing molasses company, which is one of the oldest businesses in Canada.

In a change that will likely have an even greater effect on the market than legalization of recreational cannabis itself, new drinks and edibles are set to hit Canadian storeshelves in mid-December for people who want to try marijuana, without smoking it.

Tweed opened up it's new production facility on Tuesday, displaying new products including a product called Bakerstreet and ginger ale.

"There's really nothing like this in the world," said Canopy Growth Corporation CEO Mark Zukelin.

According to recent predictions by BDS Analytics, the CBD market will reach somewhere close to $20 billion in sales by the year 2024. That’s a 49 percent compound annual growth rate, a bit shocking for a substance that was almost entirely outlawed less than a decade ago. Here are three profitable trends in the CBD market that entrepreneurs should know about, especially those already building products and companies in the "CannaTech" space.

Cannabis producers are proving you can judge a book by its cover.

With heavy restrictions on what they are allowed to put on legal packaging, many Canadian growers are making a statement with the packaging itself.

“We’ve been hearing nothing but negative energy (about) the packaging strategies that have a lot of paper and a lot of waste,” Troy Dezwart, executive director and co-founder of Alberta-based Freedom Cannabis told the Winnipeg Free Press.

Cannabis growers are always searching for the next remarkable strain. The countless flavors and multitude of effects combine to create endless possibilities. In the last 60 years, breeders have capitalized on the diversity of cannabis more than ever before, crossing strains from around the globe.

A new app has been launched to provide retailers, patients and consumers access to product information to help inform purchase decisions.

Figr, Inc., a vertically integrated legal cannabis company officially launched its Figr Budtender app, an interactive tool intended for budtenders and consumers. The app displays data drawn from the traceability platform, SENTRI SM, to provide users with cannabis education regarding their product throughout its supply chain journey.

Even with cannabis 2.0 easing into the rear view mirror, it’s worth paying attention to several new and noteworthy cannabis products.

Among the more innovative products to gain traction recently are the zero-waste carbon filters from the Toronto-based startup Blade Filters. Carbon filters are often used in grow rooms to eliminate odours and harmful organic compounds.

The three founders—Giancarlo Sessa, Aedan Fida and Joseph Fida—all recent graduates, have developed replaceable carbon cartridges for grow rooms as opposed to the current solution of replacing the entire filter.

The province will ban ads promoting vaping products in Ontario convenience stores and gas stations beginning in January.

In a release from the Ministry of Health on Friday morning, the province says the new rules will mean that vapes and vape accessories can only be promoted inside specialty vape stores and cannabis retail stores — both of which are only open to people who are 19 and older.

"Restricting the promotion of vapour products will help prevent youth from being exposed and influenced by promotion in retail settings," Health Minister Christine Elliott said in the release.

XPhyto Therapeutics has entered into an exclusive two-year European consulting agreement with Canadian cannabis expert Stephen Schroeder to work on the design, renovation, and commissioning of XPhyto’s state-of-the-art hydroponics and extraction facility in Germany.

A science-based cannabis company, XPhyto is headquartered in Vancouver, Canada, and it is focused on formulation, clinical validation, and emerging European markets. Its German subsidiary, Bunker Pflanzenextrakte GmbH, holds a cannabis cultivation and extraction licence for scientific purposes granted by the German Federal Institute for Drugs and Medical Devices (BfArM) in July 2019.

The cannabis industry may soon undergo a seismic shift that will lie in the hands of growers.

Researchers from the University of Ottawa are working on a hand-held tool that measures the ratio of THC to CBD in cannabis crops.

Adam Shuhendler, an assistant professor in the school’s chemistry department, told CBC the test is quick, easy and cheap.

“Our goal is accessibility,” he said.

“Push a button and out on the screen comes the ratio of CBD and THC.”